Charles & Keith

A proud Singapore homegrown brand

Charles & Keith, a local fashion house specialising in footwear, handbags and fashion accessories, releases its collection of beautiful products every season. Charles & Keith has expanded internationally since 1998, with nearly 700 stores in over 30 countries today.

Project Details

WriteHaus Asia was commissioned to do the scripting, film and photography of Charles & Keith Video Shopping Event titles, injecting our own creativity through visual storytelling. 

Services:

Video Production, Photography

The Work

Bringing a fresh perspective while remaining visually appealing and aligning with Charles & Keith’s brand identity is at the heart of this project. We’ve created a multitude of content through creative and artistic lenses - ranging from fashion videos, brand showcases and social media trailers which helped elevate the marketing communications of the Winter collection and increased social media reach.