Professionalism, honesty, trust, and dedication are the major traits I look for when entering any business association, and I found this in Durga, Allan, Vivek, & the WHA team. As leaders in the early childhood sports sector in Australia, I needed to find a partner in South East Asia that had the same ethics and core values that we built our foundation on in Australia. We are looking forward to what the future brings working with the WHA team and our continued growth of the Soccajoeys brand in South East Asia.